B-Fashion Style & Designs Interview

Embark on a journey into the heart of e-commerce brilliance with B-Fashion Style & Designs. In this exclusive interview, discover the secrets behind the brand’s success and gain insight into the dynamic world of online entrepreneurship. Join us for a quick dive into the unparalleled journey that fuels B-Fashion Style & Designs’s prominence in the ever-evolving e-commerce landscape.

1. Can you introduce yourself and B-Fashion Style & Designs?

My name is Bafunani Tsholo, a recent MBA graduate from Henley Business School with more than 10 years IT industry experience. I’m the founder of B-Fashion Style & Designs online store. A newly formed fashion brand, strictly offering an online shopping experience for all women across South Africa.

2. How was B-Fashion Style & Designs born? How did you start?

Having had that distinct eye & a passion for fashion & style; and with my own online shopping experiences from other online fashion stores. The idea of owning a women fashion store had always been pestering my mind for years but I would always block that thought because I didn’t want to be seen just selling clothing because I believed I had a great career in IT. The passion kept persisting & that’s when I succumbed to the idea and B-Fashion Style & Designs was born.

3. What makes B-Fashion Style & Designs different? Can you explain your products with details?

We offer a great online shopping experience and since the store is strictly online and has no physical interaction; we provide excellent customer service through our professionalism at all times.
Our garments have an element of style, class & a touch of elegance for everyday wear. Also, all our products are carefully selected & currently sourced out from China with future prospects of designing and manufacturing locally.

4. What reactions do you get from your clients? Do they love your products?

The reaction received from our customers has been positive so far since the launch (4 months ago) where most of the feedback was all about appreciating & loving our style or the types of garments we sell; but also touched-base on getting more sizes to cater for full-figured women.
Our customers are truly captivated by our products and we can only see that through the conversion rate received from our continuous ad campaigns (email, social media pages).

5. What are the advantages of B-Fashion Style & Designs?

Customers are to be rest assured of the pleasant online shopping experience & our transparency (openness, communication & accountability) that we provide; from the time a customer places an order on our website all the way to the delivery of the customer’s parcel at the customer’s door-step. We always thrive to remain honest & reliable when it comes to our customers which sometimes surprise them.



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