Nymfavintage Interview

Nymfavintage Interview

Elevate your knowledge of e-commerce success with an insider’s look into Nymfavintage. Join us as we uncover the strategies and insights that have paved the way for Nymfavintage to stand out in the dynamic landscape of online entrepreneurship. 

1. Can you introduce yourself and Nymfavintage?

My name is Ondine, i am based in Paris, and the founder of Nymfavintage. I am a vintage luxury clothing collector, a true feminist and music composer. Today, i run this project on my own : It is a project about women, for women, by a woman. Nymfavintage is for vintage lovers who want to create a high quality and powerful wardrobe.

2. How was Nymfavintage born? How did you start?

As a former luxury womenswear designer, creating elaborated pieces for strong women was a daily task. Vintage research has always been part of the job, starting at school. People in the industry use rare or particular pieces from another time as a base and inspiration for creation. I was also thrifting on the side for myself. After realizing I was spending all my time researching vintage (clothes but also furniture, objects & books) and deciding to be more sustainable, wearing and buying new was not something i was considering anymore. There are so many treasures already made, especially before the arrival of fast-fashion, at a time where the big fashion houses were not under so much pressure to produce tons of clothes a year and had more time to find the right cut, the right fabric, the right finishings, the right message.
Being a feminist at heart, i wanted this project to have another purpose and be about women. So i put it all together.

3. What makes Nymfavintage different? Can you explain your products with details?

I choose vintage designer pieces to empower women.
The brands i choose know about women, and as every fashion house, they have a message. I listen to that message and preserve it.
But i am more into the garment itself than the brand. I always try on everything i buy. If the garment makes me feel empowered, i add it to the selection. Fashion is a statement, and what we wear is rooted in our personal identity.
What you wear is a way to take up space.
Therefore, dressing in vintage will make your wardrobe eco-friendly, powerful & one-of-a-kind.
I always select garments carefully and consciously, they are all made in europe (france and italy the most) and in very good (most of the time perfect) condition.
I am also building an archive for renting. As i said before, fashion professionals need an inspiring base for creation, and i would like to offer that. As a former designer, i am now on the other side and know what they are looking for.

4. What reactions do you get from your clients? Do they love your products?

I give a lot of importance on the seller-client relationship. I believe that when you buy from a very small business like mine, you pay for the human experience too. I always make sure the clients or professionals i work with feel at ease, listened, respected and therefore, satisfied. I am very accessible, as anyone can contact me and come visit the showroom ! And for the non-Paris customers, I ship worldwide!

5. What are the advantages of Nymfavintage?

The advantages are the mixed media paths the project is taking.
I collaborate and work with women i admire : through the models of my photoshoots, illustrators, and soon-to-come, dancers.
I like representing the Nymfa woman through mixed media and a female gaze.
On my Instagram page, i’ve started to speak about women in the art industry i admire too.
This project is not only a vintage clothing store, but also a place for #womeninthearts to be visible.
Collecting vintage and making an archive is one thing. But your vision of vintage you offer is very personal. I believe developing your personal style will only make you more aligned with who you are and want to be.
I wanted to emphasize this.



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